Fashion Merchandising

Fashion Merchandising is a highly diverse profession. Successful fashion merchandisers constantly remain open to new trends. They determine merchandise prices based on the market, create inspired displays that boost sales, and possess encyclopaedic knowledge of the characteristics of different fabrics - and of customers' buying habits. Fashion marketing in Montreal is a dynamic field that will appeal to those who enjoy working with the public.

Upon completion of the program, students at our school will be able to:

	Foresee styles and trends;
	Buy merchandise to resale either to wholesalers or the retail community;
	Develop communication and marketing tools to effectively merchandise products and services;
	Evaluate the needs of the local markets in relation to global markets;
	Evaluate suppliers and negotiate competitive terms;
	Train, manage and motivate personnel;
	Plan and control budgets;
	Coordinate promotional activities.

This college training program includes a 2-month internship within a company to put into practice the skills learned throughout the Fashion Merchandising courses.

	Customer Service Counsellor
	Purchaser
	Assistant Buyer
	Promotional Events Coordinator
	Sales Representative
	Visual Presentation Coordinator
	Import-export Agent
	Fashion Marketing Coordinator